2024 · Delvona — Client work
Eden Materials
Eden Materials is a portfolio project where I redesigned and rebuilt a marketing site for an Israeli green-tech startup developing bioplastics from agricultural waste using React and Next.js, focusing on performance, accessibility, and a modern visual identity.
Eden Materials — Landing page for an Israeli green-tech startup developing bioplastics from agricultural waste.
Client
Eden Materials is an Israeli green-tech startup developing innovative bioplastics utilizing agricultural waste.
Project (Delvona client work)
The existing marketing site was buggy and unresponsive, reflecting poorly on the brand. I took ownership of a full redesign and rebuild as a modern React application, focusing on performance, accessibility, and a crisp visual identity aligned with Eden Materials’ mission.
What I built (React + Next.js)
Marketing site architecture
- Implemented a Next.js marketing site with a clean page/component structure and reusable UI primitives (hero, feature sections, CTA blocks).
- Used established Next.js patterns for fast load times:
- Static generation for content-heavy pages
- Image optimization and responsive media handling
- SEO metadata + social previews
Newsletter signup pipeline
A key requirement was converting visitors into subscribers.
- Built a robust signup flow with client-side validation and clear error states.
- Implemented a small backend submission endpoint to:
- Accept the email
- Validate + normalize
- Subscribe the user to the newsletter provider
- Return a success/failure response for UI feedback