Eden Materials

Client

Eden Materials is an Israeli green-tech startup developing innovative bioplastics utilizing agricultural waste.

Project

I worked with Eden Materials while on a Masa internship program in Tel Aviv during H1 2025. During my first week, I identified an issue where the existing website was buggy, unresponsive, and reflected poorly on the company's image overall. I took initiative to completely redesign and develop the website from scratch using Webflow, ensuring a seamless user experience and a strong visual identity that aligns with Eden Materials' brand and mission.

A key feature of the new website was to allow visitors to sign up for the company's newsletter, which helped increase brand awareness and engagement. I implemented a custom embed that collected users' email addresses and signed them up for the company's substack newsletter.

Final Design